Google AdWords can be a cost-effective and easy way of pulling in targeted traffic to your website. But, in Google’s Search Network you need killer text ads to be successful. An AdWords campaign either rises above or falls into the abyss with the quality of ad text. But don’t panic. With a little practice, it[…]
5 Commonalities Between Baseball and PPC Advertising One of the main reasons I was intrigued when I started studying and working with pay-per-click advertising was the similarity to my favorite game of baseball. There are so many moving parts of both. Variables galore…weather, market size, market prices, day or night, economy, structure and the list goes on[…]
Implementing Ad Extensions for Real Estate Investors AdWords Campaigns Most real estate PPC managers know that ad extensions allow additional information to show on Google AdWords as well as Bing Ads. But very few of them actually use ad extensions to their maximum ability. Ad extensions can be a very powerful tool for your real estate[…]
The Benefits of Google AdWords for Real Estate Investors With a magnitude of online advertising options such as “free” SEO, Facebook, Twitter, LinkedIn and on and on, why does gaining traffic through Google AdWords warrant a position in your real estate marketing plan? The benefits of Google AdWords for a real estate investing advertiser[…]