25 PPC Keywords for Real Estate Investors | Generate Motivated Seller Leads PPC keywords for real estate investors are not all created equal. Some keywords work better to attract true motivated seller leads to your real estate investor website. Some PPC keywords just attract people that are unrelated and have nothing to do with selling[…]
To be successful using Google Adwords advertising requires careful keyword selection and advanced campaign planning. Designing appropriate landing pages is also an essential. Pay Per Click Campaign Preparation Framework It is extremely important that you prepare your self before launching your AdWords campaign.Taking advance steps will make sure you have a better chance of[…]
People are using search engines more than ever to find local Real Estate Investors. It’s estimated that Google receives 3.5 billion searches per day. Investors use call tracking to figure out which AdWords ads are generating phone calls. Without tracking, Real Estate Investors will have no idea if their money is being well spent. Call[…]
Most real estate investor have recognized that they’ve need to use social media to compete in today’s market, but the majority of investors are still novices when it comes to search engine marketing and Facebook particular. Sure, you know you’ve got to have a Facebook page for your real estate investing business but beyond that[…]
3 Common PPC Campaign Mistakes We Find When Performing Campaign Audits A lot of people try to tackle an AdWords text ad campaign without properly taking the steps to be successful. When performing a complete PPC campaign audit, I find 3 common problem areas in a majority of self-run campaigns. 1) Not Enough Ads One[…]
How to Scale PPC Budgets by Performance for Profit and Growth Pay-per-Click Performance For example, a real estate investors AdWords campaign that scales by performance can work within advertising goals. Goals such as: Generating leads for their real estate investing business. Driving sign-ups for a monthly blog or newsletter. Campaigns that scale with performance usually[…]
It takes a creative thought to write short, concise pieces of PPC ad copy. It can be a difficult task to get a point across in a limited amount of space. Question is, how do you close a PPC deal in just a few words? Well maybe you don’t. Pay per click ads are usually[…]
How to Create Killer PPC Landing Pages A landing page is the page that appears when a potential customer clicks on a PPC advertisement or search engine link. It’s also known as a lead capture page and usually displays contents that is directly related to the message in a PPC ad. This guide will help you[…]
Google AdWords can be a cost-effective and easy way of pulling in targeted traffic to your website. But, in Google’s Search Network you need killer text ads to be successful. An AdWords campaign either rises above or falls into the abyss with the quality of ad text. But don’t panic. With a little practice, it[…]
5 Commonalities Between Baseball and PPC Advertising One of the main reasons I was intrigued when I started studying and working with pay-per-click advertising was the similarity to my favorite game of baseball. There are so many moving parts of both. Variables galore…weather, market size, market prices, day or night, economy, structure and the list goes on[…]